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StickySUMMIT REPLAY

🎥 The Business of Media: AI & the New Rules of Engagement

  • May 27, 2025
  • 4 Replies
  • 343 views
🎥 The Business of Media: AI & the New Rules of Engagement
kelly.bebenek
mEmployee
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Couldn’t make it to Summit? Or just want to rewatch a standout session?
We’ve got you covered. The Summit Replay series is now live in mCommunity—starting with one of our most talked-about panels:

 

🎥 The Business of Media: AI & the New Rules of Engagement

 

Speakers:
Barbara Peng (CEO, Business Insider)
Kat Downs Mulder (SVP & GM, Yahoo News)
Sarah Personette (CEO, Puck)
Moderator: Megan Poinski (Forbes)

 

What it’s about:

The media world is shifting fast. AI is changing how newsrooms work, audiences are consuming content in new ways, and platforms like Substack are giving rise to niche voices. This candid conversation between top media execs digs into how they’re leading through change—and what it means for the rest of us.

 

You’ll learn how to:

  • Go direct-to-audience without losing key media relationships

  • Build transparency and trust in a time of growing media skepticism

  • Navigate the rise of influencer-style storytelling in journalism

  • Use platforms like Substack and newsletters to reach the right people

 

 

4 replies

Maria Dehne
mChampion Level 3
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  • mChampion Level 3
  • 2003 Posts
  • May 27, 2025

Thanks for sharing the recording! 


Will Swope
mChampion Level 3
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  • mChampion Level 3
  • 117 Posts
  • June 10, 2025

Thank you for posting some of the sessions I couldn’t attend because there was another important one for me at the same time. It’s also great to be able to share all the great insights from these sessions with coworkers who weren’t able to go Summit


kelly.bebenek
mEmployee
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  • Author
  • mEmployee
  • 527 Posts
  • June 10, 2025

Thanks ​@Will Swope, I am glad you are finding them useful.  I will reach out shortly to get the session you ran [Report Building Best Practices] set up for September so you can run yours live with all Community members. 😎
 


Cristina Mendes
mChampion Level 2
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  • mChampion Level 2
  • 392 Posts
  • July 8, 2025

Thank you for sharing!