Learn Meltwater
Your learning path starts here
Courses, live workshops, use case playbooks, and expert tips to help you get the most from Meltwater.
Learning challenges and competitions. A new challenge each month to build skills and earn rewards.See this month's challenge ↗
Learning by use case
Pick what you are trying to do, then choose a course, a workshop, a playbook or a Fellow. Whichever suits you.
First, pick your use case
Pick a use case above to see your learning path.
Brand Monitoring
Track what's being said about your brand across news, social, and broadcast.
Now pick how you want to learn
Training courses:
Optional — for advanced searchers
You don't need Boolean to get started — the AI Search Assistant builds your search for you. If you want to write Boolean yourself, these go deeper:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Fellow content:
Brand Monitoring & Reputation Management Fellow
Katie Washington, Marketing Manager, Atrium Hospitality, shares how she does this in practice. Real workflows from someone doing the job, not a product walkthrough.
Competitive Benchmarking
See how your brand stacks up against competitors in share of voice and sentiment.
Now pick how you want to learn
Training courses:
Optional — for advanced searchers
You don't need Boolean to get started — the AI Search Assistant builds your search for you. If you want to write Boolean yourself, these go deeper:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Crisis Management
Spot risk early and move fast when a crisis breaks.
Now pick how you want to learn
Training courses:
Optional — for advanced searchers
You don't need Boolean to get started — the AI Search Assistant builds your search for you. If you want to write Boolean yourself, these go deeper:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Fellow content:
Risk & Crisis Management Fellow
Lauren Cabrera, Global Consumer Insights Analyst at Ford Motor Co, shares how she does this in practice. Real workflows from someone doing the job, not a product walkthrough.
Playbook coming soon.
Reputation Management
Protect and build your brand's reputation over time.
Now pick how you want to learn
Training courses:
Optional — for advanced searchers
You don't need Boolean to get started — the AI Search Assistant builds your search for you. If you want to write Boolean yourself, these go deeper:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
This use case doesn't have its own playbook yet — one is on the way. For now, Brand Monitoring training covers the same foundation.
Media Relations & Outreach
Build journalist relationships and manage outreach — no search setup needed.
Now pick how you want to learn
Training courses:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Influencer Marketing
Find, vet, and manage influencer partnerships with Klear.
Now pick how you want to learn
Recommended workshops:
There's no live workshop for this yet. Watch the recordings on demand instead:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Campaign Management
Monitor and measure the impact of a specific campaign.
Now pick how you want to learn
Training courses:
Optional — for advanced searchers
You don't need Boolean to get started — the AI Search Assistant builds your search for you. If you want to write Boolean yourself, these go deeper:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Market & Industry Research
Understand industry trends and market movements.
Now pick how you want to learn
Training courses:
Optional — for advanced searchers
You don't need Boolean to get started — the AI Search Assistant builds your search for you. If you want to write Boolean yourself, these go deeper:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Consumer Intelligence
Understand what consumers care about and how that's shifting.
Now pick how you want to learn
Training courses:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbook:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
No playbook for this one yet. The hub has the closest matches in the meantime.
AI Monitoring
Monitor how AI platforms and models talk about your brand — Mira Studio, GenAI Lens, and Meltwater MCP.
Now pick how you want to learn
Training courses:
Recommended workshops:
Can't wait for the next session? These are recorded too:
Watch on-demand recordingsUse case playbooks:
Step-by-step video playbook
Prefer to work through it yourself at your own pace? This video playbook walks you through the exact setup, step by step.
Meltwater MCP just launched, so training isn't live yet, but a playbook is coming soon.
GEO quick action guide
Want to show up in AI answers? This guide walks through the actions that make your brand easier for AI platforms to find and cite.
Courses by product
Already know the capability you need? Go straight to it.
Learn from people doing the job
Fellows are customers who go deep on one use case and share how they actually work. Real practice, not a product tour.
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