Couldn’t make it to Summit? Or just want to rewatch a standout session?
We’ve got you covered. The Summit Replay series is now live in mCommunity—starting with one of our most insightful sessions:

Human-First Communications in an AI-World

Speaker: Sona Iliffe-Moon, Yahoo

What it’s about:
As AI continues to reshape industries, communications teams must strike a balance between efficiency and authenticity. While automation can streamline processes, maintaining a human-first approach is key to preserving trust.
Sona Iliffe-Moon shares how Yahoo integrates AI into its communication strategies while ensuring that human creativity, empathy, and strategic thinking remain at the forefront. This session explores the practical applications of AI in PR and marketing—without compromising the personal touch that audiences expect.

You’ll learn how to:

• Leverage AI to reduce repetitive tasks and focus on high-impact storytelling

• Foster adoption and innovation within internal teams by demonstrating AI’s value

• Use predictive analytics for trend forecasting and competitive insights

• Encourage knowledge-sharing around AI tools to enhance team collaboration and efficiency

Don’t miss this chance to get actionable insights on bringing humanity to your AI-powered communications!

https://meltwater-3.wistia.com/medias/90h3kvcadh