Sometimes, things don't go as planned and you receive an error message in Meltwater Engage.
The most common cause for post fails in Meltwater is a disconnected social channel. Below are the different time frames these accounts may expire:
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Facebook: Never expires
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Google Analytics: Never expires
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Instagram: Expires every 60 days
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LinkedIn: After one (1) year
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TikTok: After one (1) year
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X (formerly Twitter): Never expires
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YouTube: Never expires
This article will cover:
Post Fails in Publish
Post fails appear as red on the Publish calendar.
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Click the post to open the Post Details window. This will include the error message for any failed posts.
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Hover over the ( i ) information icon for more details on the error.
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From here, you have the option to Retry Posting Now (after making the necessary changes) or to Remove Failed Post.
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For additional actions, learn more about Actions to Take below.
Post Fails Email Alerts
In addition to the platform error messages, post-fail emails will automatically be sent for any social post that fails to successfully publish via Meltwater Engage. This includes both Scheduled and Post Now posts.
Post-fail emails utilize the same smart alert technology and templates already available in Meltwater.
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Sender: Meltwater Alerts <notification@notifications.meltwater.com>
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Subject Line: “The following post failed to publish”
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The email alert will list the post-fail reason, if available.
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The alert will include a visual representation of the failed post.
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The View button will redirect users back to the failed post within Publisher.
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A direct link to the post is also available to copy/paste.
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From there a user can correct any outstanding issues and retry.
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Links expire after 7 days.
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A post scheduled for multiple channels will receive a single email for every post fail
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Post fail emails will be sent to the following users:
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The post creator
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The post approver
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The user that last updated the post
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Actions To Take
| Action | Error Message | Solution |
| Publishing content | Page Connection Issue | This account's connection has an issue or has expired. Please reconnect this account for the ability to post. |
| Publishing content | Native Channel Issue | The native channel has returned an unknown error. This is usually a temporary issue that self-corrects quickly. Check the native channel and if it is not down, please retry. If the issue persists, a reconnection may be required. |
| Publishing content | Rejected as Duplicate | The native API has rejected this post as a duplicate. Please review the channel's posting requirements and try again. |
| Publishing content | Content too Long | The native API has rejected this post for being too long. Adjust the content and/or number of tags then retry the post. |
| Publishing content | Corrupt User | The user that created this post cannot be found in our system. This could mean that the user has been deleted since this post's creation. Please re-make and re-schedule this post. |
| Publishing content | Rejected as Harmful | The native API has rejected the link in this post as potentially harmful. Please review the channel's posting requirements and try again. |
| Publishing content | Rate Limiting | You’ve hit the maximum message polling quota. Please wait and try again. |
| Publishing content | Unsupported Media | This media was rejected by the native API. Confirm that the media types, aspect ratios, and dimensions are supported, and try again. |
| Publishing content | Media Upload Issue | This post failed because the media did not finish uploading. Please re-upload the media and try the post again. |
| Publishing content | Timeout | The native API has returned a timeout error. This may be due to media size or heavy traffic to the API. Please wait a few minutes and retry or use a different media asset. |
| Publishing content | Mention Failed | The native API has rejected this post for having the same account @mentioned more than once. Please adjust your content and try again. |
| Publishing content | Invalid Mention | The native channel API has rejected this post because it contained an invalid mention. Please adjust your mention and try again |
| Publishing content | Multiple Companies Open | This post failed because there are multiple browser tabs open which are logged into various companies. Please close unneeded tabs and retry the post. |
| Publishing content | Unknown Error | Oops! Your message failed to send. Please retry. |
