The Insight Catalog is now broken into multiple sections depending on the type of reporting you are looking to do:
Unified Dashboards in Analyze is currently in Beta.
Core Analysis
Media Coverage
Top Mentions - The estimated number of unique individuals exposed to the mentions. (OR Measures potential audience exposure to your mentions). Highlights the most impactful posts across channels based on your selected metric (e.g., engagement, views).
Top Publications by Mentions - Displays the most active authors or publishing sources ranked by the selected metric (e.g., mentions, engagement, views).
Top Source Types - Total number of times your search terms appear across all sources in the selected date range. Compares values across categories with horizontal bars. Specific websites, publications, or platforms.
Top Publications by News Media Type - Total number of times your search terms appear across all sources in the selected date range. Shows category totals and their breakdown across horizontal bars. Specific websites, publications, or platforms.
Featured Mentions - Highlights individual mentions with content previews. Mentions can be curated and styled.
Total Mentions - Total number of times your search terms appear across all sources in the selected date range. Displays a single key performance indicator as a large number or percentage.
Total Mentions Trend - Total number of times your search terms appear across all sources in the selected date range. Shows changes over time using a continuous line.
Mentions and Reach Trend - The estimated number of unique individuals exposed to the mentions. (OR Measures potential audience exposure to your mentions). Displays two time-based metrics side by side for comparison.
Mentions and Engagement Trend - Total number of interactions (likes, shares, comments, etc.) generated by mentions. Displays two time-based metrics side by side for comparison.
Total AVE - The calculated monetary value of the media exposure if purchased as advertising space (Advertising Value Equivalent). Displays a single key performance as a large number or percentage.
AVE Trend - The calculated monetary value of the media exposure if purchased as advertising space (Advertising Value Equivalent). Compares multiple metrics or segments over time using separate lines. Compare multiple searches you’ve set up within Meltwater.
Mentions and AVE Trend - The calculated monetary value of the media exposure if purchased as advertising space (Advertising Value Equivalent). Displays two time-based metrics side by side for comparison.
Share of Voice by AVE - The calculated monetary value of the media exposure if purchased as advertising space (Advertising Value Equivalent). Displays proportions of a whole in a circular, donut-shaped chart. Compare multiple searches you’ve set up within Meltwater.
Share of Voice by Mentions - Displays proportions of a whole in a circular, donut-shaped chart. Compare multiple searches you’ve set up within Meltwater.
Share of Voice by News Media Type - Displays proportions of a whole in a circular, donut-shaped chart.
Mentions Trend - Total number of times your search terms appear across all sources in the selected date range. Compares multiple metrics or segments over time using separate lines. Compare multiple searches you’ve set up within Meltwater.
Mentions Performance - Plots data with bubbles sized to represent an additional dimension. Compare multiple searches you’ve set up within Meltwater.
Total Mentions Trend by Source Type - Total number of times your search terms appear across all sources in the selected date range. Compares multiple metrics or segments over time using separate lines. Breakdown by channel (e.g. news, blogs, X, Facebook).
Total Mentions Trend by News Media Type - Total number of times your search terms appear across all sources in the selected date range. Compares multiple metrics or segments over time using separate lines. Breakdown by channel (e.g. news, blogs, X, Facebook).
Source Type Performance - Plots data with bubbles sized to represent an additional dimension. Breakdown by channel (e.g. news, blogs, X, Facebook).
Engagement Metrics
Most Engaging Mentions - Highlights the most impactful posts across channels based on your selected metric (e.g., engagement, views).
Engaging Pictures & Videos - Displays images from mentions or content in a tiled view.
Total Engagement - Total number of interactions (likes, shares, comments, etc.) generated by mentions. Displays a single key performance indicator as a large number or percentage.
Total Engagement Trend by Source Type - Total number of interactions (likes, shares, comments, etc.) generated by mentions. Compares multiple metrics or segments over time using separate lines. Breakdown by channel (e.g, news, blog, X, Facebook).
Share of Voice by Engagement - Total number of interactions (likes, shares, comments, etc.) generated by mentions. Displays proportions of a whole in a circular, donut-shaped chart. Compare multiple searches you’ve set up within Meltwater.
Total Social Echo - Measure the virality of coverage by counting posts, shares, reports, and other amplifications. Displays a single key performance indicator as a large number or percentage.
Average Engagement Per Mention - Average number of interactions (likes, shares, comments, etc.) per mention. Displays in a single key performance indicator as a large number or percentage.
Total Mentions Trend - Total number of times your search terms appear across all sources in the selected date range. Shows changes over time using a continuous line.
Mentions and Engagement Trend - Total number of interactions (likes, shares, comments, etc.) generated by mentions. Displays two time-based metrics side by side for comparison.
Sentiment
Total Average Sentiment - Measures overall tone of conversation by comparing positive and negative sentiment. Displays as a single key performance indicator as a large number or percentage.
Share of Voice by Sentiment - Shows category totals and their breakdown across horizontal bars. Compare multiple searches you’ve set up within Meltwtaer. Distribution of positive, neutral, and negative mentions.
Sentiment by Source Type - Shows category totals and their breakdown across horizontal bars. Breakdown by channel (e.g. news, blogs, X, Facebook). Distribution of positive, neutral, and negative mentions.
Top Keyword Sentiment - Displays keywords by size based on frequency or importance.
Top Keywords by Sentiment - Shows category totals and their breakdown across horizontal bars. Frequently occurring terms or expressions. Distribution of positive, neutral, and negative mentions.
Share of Voice by Total Sentiment - Displays proportions of a whole in a circular, donut-shaped chart. Distribution of positive, neutral, and negative mentions.
Total Sentiment Trend - Total number of times your search terms appear across all sources in the selected date range. Shows category totals and their breakdown across vertical columns. Distribution of positive, neutral, and negative mentions.
Sentiment Performance - Plots data with bubbles sized to represent an additional dimension. Distribution of positive, neutral, and negative mentions.
Emotion - Displays keywords by size based on frequency or importance. Detected emotional tone (joy, anger, sadness).
Emojis - Displays keywords by size based on frequency or importance. Commonly used emojis in post.
Average Sentiment Trend - Measures overall tone of conversation by comparing positive and negative sentiment. Compares multiple metrics or segments over time using separate lines. Compare multiple searches you’ve set up within Meltwater.
Top Sources by Sentiment -.Shows category totals and their breakdown across horizontal bars. Specific websites, publications, or platforms. Distribution of positive, neutral, and negative mentions.
Authors & Influencers
Top Authors - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Editorial Journalists by Mentions - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Editorial Journalists by Reach - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Posters by Social Reach - Displays the most active authors or publishing sources ranked by the selected metrics (e.g. mentions, engagement, reach).
Top Sources - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Publications by Editorial Reach - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Publications by Mentions - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Publications by Estimated Views - Projected numbers of times mentions may have been seen by an audience. (OR An estimate of how many people may have viewed the mentions across all sources). Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Publications by News Media Type - Total number of times your search terms appear across all sources in the selected date range. Shows category totals and their breakdown across horizontal bars. Specific websites, publications, or platforms.
Share of Voice by Total Source Type - Displays proportions of a whole in a circular, donut-shaped chart. Breakdown by channel (e.g., news, blogs, X, Facebook).
Total Mentions Trend by Source Type - Total number of times your search terms appear across all sources in the selected date range. Compares multiple metrics or segments over time using separate lines. Breakdown by channel (e.g., news, blogs, X, Facebook).
Source Type Performance - Plots data bubbles sized to represent an additional dimension. Breakdown by channel (e.g., news, blogs, X, Facebook).
Sentiment by Source Type - Shows category totals and their breakdown across horizontal bars. Breakdown by channel (e.g., news, blogs, X, Facebook). Distribution of positive, neutral, and negative mentions.
Share of Voice by Media Type - Displays proportions of a whole in a circular, donut-shaped chart.
Author’s Gender - Displays proportions of a whole in a circular, donut-shaped chart. Self-reported or inferred gender of authors.
Author’s Demographic - Displays positive and negative values across categories using vertical columns. Self-reported or inferred gender of authors.
Author’s Occupations - Displays keywords by size based on frequency or importance. Inferred professionals to content authors.
Share of Voice by Source Type - Shows category totals and their breakdown across horizontal bars. Breakdown by channel (e.g., news, blogs, X, Facebook). Compare multiple searches you’ve set up within Meltwater.
Audience Reach
AI Audience Analysis - Automatically surfaces patterns, themes, and insights in your data using AI.
Total Estimated Views - Projected numbers of times mentions may have been seen by an audience. (OR An estimate of how many people may have viewed the mentions across all sources). Displays a single key performance indicator as a large number or percentage.
Mentions and Estimated Views Trend - Projected numbers of times mentions may have been seen by an audience. (OR An estimate of how many people may have viewed the mentions across all sources). Displays two time-based metrics side by side for comparison.
Mentions and Reach Trend - The estimated number of unique individuals exposed to the mentions (OR Measures potential audience exposure to your mentions). Displays two time-based metrics side by side for comparison.
Share of Voice by Reach - The estimated number of unique individuals exposed to the mentions (OR Measures potential audience exposure to your mentions). Displays proportions of a whole in a circular, donut-shaped chart. Compare multiple searches you’ve set up within Meltwater.
Share of Voice by Editorial Reach - The estimated number of unique individuals exposed to the mentions (OR Measures potential audience exposure to your mentions). Displays proportions of a whole in a circular, donut-shaped chart. Compare multiple searches you’ve set up within Meltwater.
AVE by News Media Type - The calculated monetary value of the media exposure if purchased as advertising space (Advertising Value Equivalent). Displays proportions of a whole in a circular, donut-shaped chart. Breakdown by channel (e.g., news, blogs, X, Facebook).
Top Source Types - Total number of times your search terms appear across all sources in the selected date range. Compares values across categories with horizontal bars. Breakdown by channel (e.g., news, blogs, X, Facebook).
Top Posters by Social Reach - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Publications by Editorial Reach - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Publications by Mentions - Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Publications by Estimated Views - Potential number of times mentions may have been seen by an audience (OR An estimate of how many people may have viewed the mentions across all sources). Displays the most active authors or publishing sources ranked by the selected metrics (e.g., mentions, engagement, reach).
Top Locations - Countries - Visualizes data geographically by country, region, or location. Mentions grouped by country.
Top Locations - Regions - Visualizes data geographically by country, region, or location. Mentions grouped by region.
Top Locations - Cities - Visualizes data geographically by country, region, or location. Mentions grouped by towns.
Reach Trend - The estimated number of unique individuals exposed to the mentions (OR Measures potential audience exposure to your mentions). Compares multiple metrics or segments over time using separate lines. Compare multiple searches you’ve set up within Meltwater.
Estimated Views Trend - Potential number of times mentions have been seen by an audience (OR an estimate of how many people may have viewed the mentions across all sources). Compares multiple metrics or segments over time using separate lines. Compare multiple searches you’ve set up within Meltwater.
Total Reach - The estimated number of unique individuals exposed to the mentions (OR Measures potential audience exposure to your mentions). Displays a single key performance indicator as a large number or percentage.
Total Editorial Reach - The estimated number of unique individuals exposed to the mentions (OR Measures potential audience exposure to your mentions). Displays a single key performance indicator as a large number or percentage.
Share of Voice by Top Locations - Shows category totals and their breakdown across horizontal bars. Mentions grouped by country. Compare multiple searches you’ve set up within Meltwater.
Social Performance
Owned - Facebook
Facebook Post Impressions - The number of times the content you published during the time frame was displayed on a person’s screen. Content includes statuses, photos, links, videos, and more. Post type: organic, promoted. Time zone: PDT.
Facebook Post Reach - The number of people who had your page’s post enter their screen. Posts include statuses, photos, links, videos, and more. (Unique Users). Post type: organic, promoted. Time zone: PDT.
Facebook Total Posts - The total number of page posts by type within the specified date range. Time zone: PDT.
Facebook Post Engagements - The lifetime number of reactions, comments, shares, and clicks on the posts within the selected time frame. Post type: organic, promoted. Time zone: PDT.
Facebook Avg. Post Engagement Rate - The average engagement rate for the posts published to your pages. It is the number of times users engaged with your content as a percentage of reach. Time zone: PDT.
Facebook Post Link Clicks - The lifetime number of clicks on the post to open a link. Post type: organic, promoted. Time zone: PDT.
Facebook Post Video Views - The number of times people watched videos you published during the time frame for at least three seconds (or to the end, if shorter). Post type: organic, promoted. Time zone: PDT.
Facebook Page Impressions - The number of times any content from your page or about your page entered a person’s screen. This includes posts, stories, check-ins, ads, social information from people who interact with your page, and more. Post type: organic, promoted. Time zone: PDT.
Facebook Page Reach - The number of people who had any content from your pages or about your pages enter their screen. This includes posts, stories, check-ins, ads, social information from people who interact with your page, and more. Because the social network API limits us to collecting daily values, we calculate reach over your selected time from by adding up the daily reach values. This means results may differ from Facebook’s. Post type: organic, promoted. Time zone: PDT.
Facebook Page Engagements - The number of times people have engaged with your posts through reactions, comments, shares, and more during the selected date range. Post type: organic, promoted. Time zone: PDT.
Facebook Page Video Views - Page video views = The number of times your page’s videos played for at least 3 seconds, or for nearly their total length if they’re shorter than 3 seconds. During a single instance of a video playing, we’ll exclude any time spent replaying the video. Organic page video views = The number of times your page’s videos played for at least 3 seconds, or for nearly their total length if they’re shorter than 3 seconds, by organic reach. During a single instance of a video playing, we’ll exclude any time spent replaying the video. Paid page video views = The number of times your page’s promoted videos played for at least 3 seconds, or for nearly their total length if they’re shorter than 3 seconds. For each impression of a video, we’ll count video views separately and exclude any time spent replaying the video. Post type: organic, promoted. Time zone: PDT.
Facebook Page Fans - The total number of people who have liked your page. (Unique Users)
Facebook Post Reel Performance - Breakdown of your reel metrics within reporting period. Post type: organic. Timezone: PDT
Facebook Post Engagement Breakdown - The number or reactions, comments, shares, and clicks on your posts within the selected time frame. Post type: organic, promoted. Timezone: PDT
Facebook Posts Type Breakdown - The total number of page posts by type within the specified date range
Facebook Post Video Views by Type - The number of times people watched videos you published during the time frame for at least three seconds (or to the end, if shorter). Post type: organic, promoted. Time Zone: PDT
Facebook Top Posts - The total number of page posts by type within the specified date range. Time zone: PDT.
Facebook Page Top Cities - Aggregated Facebook location data, sorted by city, about the people who like your page. Only available on pages with 100 or more likes. Timezone: PDT
Facebook Page Top Countries
Owned - Instagram
Instagram Post Media Views - The number of times people watched video posts you published during the time frame for three seconds or longer. Reel plays are also included here. Post type: organic. Time zone: PDT.
Instagram Post Reach - The number of people who saw content you published during the time frame at least once. Content includes photos, videos, carousels, reels, and stories. Post type: organic. Time zone: PDT.
Instagram Total Posts - The number of posts published to your accounts. Posts include photos, videos, carousels, reels, and stories. Post type: organic. Time zone: PDT.
Instagram Post Engagements - Post engagements is the sum of likes, comments, shares, and saves. Post type: organic. Time zone: PDT.
Instagram Avg. Post Engagement Rate
Instagram Page Reach - The number of people who had any content from your pages or about your pages enter their screen. This includes posts, check-ins, ads, social information from people who interact with your page, and more. Because the social network API limits us to collecting daily values, we calculate reach over your selected time frame by adding up the daily reach values. This means results may differ from Facebook's. Post type: organic, promoted. Time zone: PDT.
Instagram Page Fans - The number of people who had any content from your pages or about your pages enter their screen. This includes posts, check-ins, ads, social information from people who interact with your page, and more. Because the social network API limits us to collecting daily values, we calculate reach over your selected time frame by adding up the daily reach values. This means results may differ from Facebook's. Post type: organic, promoted. Time zone: PDT.
Instagram Post Story Performance - "Breakdown of how people are viewing and interacting with the stories that you published during the selected date range. Post type: organic. Timezone: PDT
Note: Interactions on your story include, but are not limited to, actions such as replies, shares, and sticker taps.
Instagram Post Reel Performance
Instagram Post Engagement Breakdown - The total number of likes, comments, shares, saves, and story replies. Post type: organic. Timezone: PDT
Instagram Posts Type Breakdown - The number of posts published to your accounts. Posts include photos, videos, carousels, reels, and stories. Post type: organic. Time zone: PDT.
Instagram Page Gender Breakdown - Followers by gender. Only returned if there is data for 100 or more people. Only top 45 countries with highest values returned. Timezone: PDT
Instagram Top Posts - The number of posts published to your accounts. Posts include photos, videos, carousels, reels, and stories. Post type: organic. Time zone: PDT.
Instagram Page Cities Breakdown - Followers by city. Only returned if there is data for 100 or more people. Only top 45 cities with highest values returned. Timezone: PDT
Instagram Page Country Breakdown - Followers by country. Only returned if there is data for 100 or more people. Only top 45 countries with highest values returned. Timezone: PDT
Owned - LinkedIn
LinkedIn Post Impressions - The number of times your posts were displayed to users. This does not include impressions when your posts are shared by other users. Post type: organic. Timezone: UTC
LinkedIn Post Reach
LinkedIn Total Posts - The total number of posts published to your accounts. Timezone: UTC
LinkedIn Post Engagements - The total number of reactions, comments, shares, and post clicks. Post type: organic. Timezone: UTC
LinkedIn Avg. Engagement Rate - The average engagement rate for the posts published to your accounts. It is the number of times users engaged with your content as a percentage of impressions. Post type: organic, promoted Timezone: UTC
LinkedIn Post Video Views - The number of times people watched videos you published during the time frame for at least three seconds. Does not include replays. Post type: Organic. Timezone: UTC
LinkedIn Post Clicks
LinkedIn Page Impressions - The number of times your Pages' posts were displayed on LinkedIn members' screens. Post type: Organic. Timezone: UTC
LinkedIn Page Reach - The number of LinkedIn users who have seen your Pages' posts. Post type: Organic. Timezone: UTC
LinkedIn Page Engagement
LinkedIn Page Video Views - The number of times people watched videos you published during the time frame for at least three seconds. Does not include replays. Post type: Organic. Timezone: UTC
LinkedIn Page Views - Total number of views of your page.
LinkedIn Page Clicks - The number of times people clicked on your Pages' posts. Post type: Organic. Timezone: UTC
LinkedIn Page Fans - The number of followers as of the last day of the selected time period. Timezone: UTC
LinkedIn Post Engagement Breakdown - A breakdown of engagements on your posts within the selected time frame. Post type: organic. Timezone: UTC
LinkedIn Posts Type Breakdown - The total number of posts published to your accounts. Post type: organic. Timezone: UTC
LinkedIn Top Posts - The top posts sorted by engagement rate by default. Change the sort by clicking edit.
LinkedIn Page Country Breakdown
Owned - X
X Post Impressions - A count of how many times the post has been viewed (not unique by user). A view is counted if any part of the post is visible on the screen. Post type: organic, promoted. Timezone: UTC
X Total Posts - The total number of posts published to your accounts. Post type: organic, promoted. Timezone: UTC
X Avg. Post Engagement Rate - The average engagement rate for the posts published to your accounts. It is the number of times users engaged with your content as a percentage of impressions. Post type: organic, promoted Timezone: UTC
X Post Link Clicks - A count of the number of times a user clicks on a URL link or URL preview card in a post. Post type: organic, promoted. Timezone: UTC
X Post Video Views - A count of how many times the video included in the post has been viewed. This is the number of video views aggregated across all posts in which the given video has been posted. Post type: organic, promoted. Timezone: UTC
X Post Profile Clicks
X Page Fans - The number of X followers as of the last day of the selected time period. Timezone: UTC
X Post Engagement Breakdown - A breakdown of engagements on your posts within the selected time frame. Post type: organic, promoted. Timezone: UTC
X Posts Type Breakdown - The total number of posts published to your accounts. Post type: organic, promoted. Timezone: UTC
X Top Posts - The top posts sorted by engagement rate by default. Change the sort by clicking edit.
Owned - TikTok
TikTok Post Reach - The total number of unique users who watched your videos. Post Type: Organic. Timezone: UTC
TikTok Total Posts - The total number of posts published to your accounts. Post type: organic, promoted. Timezone: UTC
TikTok Post Engagements - The lifetime number of reactions, comments and shares on the posts. Post type: organic, promoted Timezone: UTC
TikTok Avg. Post Engagement Rate - The number of likes, comments, and shares of your videos, as a percentage of the number of unique users who watched them. Timezone: UTC
TikTok Post Video Views
TikTok Avg. Post Video Watch Rate - Percentage of views that completed watching the full video. The average across videos posted in the selected period. Timezone: UTC
TikTok Post Total Time Watched - The total amount of time people spent watching your videos. Timezone: UTC
TikTok Post Avg. Time Watched - The average amount of time people spent watching your videos. Timezone: UTC
TikTok Page Engagements
TikTok Page Video Views - The number of times people watched your videos. Profile-level metric that shows results for the entire page during the date range. Post Type: Organic. Timezone: UTC
TikTok Page Profile Views - The total number of times your profiles were viewed in the selected period. Timezone: UTC
TikTok Page Fans - The number of followers as of the last day of the selected time period. Timezone: UTC
TikTok Post Engagement Breakdown - The number of likes, comments, and shares of your videos, as a percentage of the number of unique users who watched them. Timezone: UTC
TikTok Posts Type Breakdown
TikTok Top Posts - The top posts sorted by engagement rate by default.
Owned - YouTube
YouTube Published Videos - The number of published videos in the selected time period. Timezone: PDT
YouTube Post Interactions - The total number of times users liked, commented on, shared, clicked on annotations, clicked on cards within your video and subscribed to your channel from the video during the reporting period. Timezone: PDT
YouTube Post Video Views
YouTube Post Avg. Views Percentage
YouTube Post Avg. View Duration - Average view duration - seconds = The average view duration received by your channel's videos. Average view percentage = The average percentage of video playback for your channel. Estimated minutes watched = The total estimated number of minutes watched received by your channel's videos. Timezone: PDT
YouTube Post Estimated Mins Watched
YouTube Page Video Views - The number of times that your video was viewed in the selected reporting period. Post Type: Organic. Timezone: PDT
YouTube Page Dislikes Count
YouTube Page Interactions
YouTube Page Fans - The number of subscribers on the last day of the period. Timezone: PDT
YouTube Post Engagement Breakdown
YouTube Top Posts - The top posts sorted by engagement rate by default. Change the sort by clicking edit.
Paid - Meta Paid
Meta Paid Frequency
Meta Paid Link Clicks
Meta Paid Other Clicks
Meta Paid Reactions
Meta Paid Shares
Meta Paid Comments
Meta Paid Reach
Meta Paid Spend
Meta Paid Video Views - The number of times your videos played for at least three seconds, or for 97% of their length if they're shorter than three seconds.
Meta Paid Clicks - Clicks are the total number of times users clicked on your ads driven by selected campaigns.
Meta Paid Web Conversions - Web conversions are the total number of events or conversions driven by selected campaigns, as calculated by the advertising network's tracking pixel or equivalent solution. The metric is calculated as the roll-up of all the standard and custom conversion events.
Meta Paid CPC
Meta Paid CpCon
Meta Paid CPM
Meta Paid CPVV
Meta Paid CTR
Meta Paid CPA
Meta Paid CPP
Meta Paid Impressions
Meta Paid Total Actions
Additional Analysis
Text Analysis
AI Pulse Analysis - Automatically surfaces patterns, themes, and insights in your data using AI.
AI Rish Analysis - Automatically surfaces patterns, themes, and insights in your data using AI.
AI General Analysis - Automatically surfaces patterns, themes, and insights in your data using AI.
AI-Powered Clusters - Automatically surfaces patterns, themes, and insights in your data using AI.
AI Summary - Automatically surfaces patterns, themes, and insights in your data using AI.
Top Shared Links - Displays the most frequently shared or clicked links from your selected inputs, displayed in table format. Top URL linked in posts.
Top Hashtags - Compares values across categories with horizontal bars. Top hashtags associated with mentions.
Most Frequent Hashtags - Displays keywords by size based on frequency or importance. Top hashtags associated with mentions.
Emerging Hashtags - Displays keywords by size based on frequency or importance. Newly trending or rising hashtags.
Top Entities - Displays keywords by size based on frequency or importance. Key people, brands, or organizations detected in the content.
Emerging Entities - Displays keywords by size based on frequency or importance. New trending entities grouped by type (person, org., location).
Top Keywords - Displays keywords by size based on frequency or importance. Frequency occurring terms or expressions.
Top Keywords by AVE - The calculated monetary value of the media exposure if purchased as advertising space (Advertising Value Equivalent). Displays keywords by size based on frequency or importance. Frequency occurring terms or expressions.
Top Topics - Compares values across categories with horizontal bars.
Emotion - Displays keywords by size based on frequency or importance. Detected emotional tone (joy, anger, sadness)
Emojis - Displays keywords by size based on frequency or importance. Commonly used emojis in posts
Image & Video
Density of People Within Image - Compares values across categories with horizontal bars. Number of people detected in visuals.
Emotion Detected Within Image - Compares values across categories with horizontal bars. Emotional expressions detected in faces.
Gender Detected Within Image - Compares values across categories with horizontal bars. Gender recognition of people in visuals.
Age Detected Within Image - Compares values across categories with horizontal bars. Age group recognition of peoples faces.
Objects and Animals Within Pictures - Compares values across categories with horizontal bars. Recognition of items, objects, or animals.
Top Scenes Within Images - Compares values across categories with horizontal bars. Detected scenes or environments (e.g., beach, office).
Engaging Pictures & Videos - Displays images from mentions or content in a tiled view.
Image Clustering - Displays images from mentions or content in a tiled view.
Customization
Text - Add custom text or content directly to your dashboard.
Image - Upload a link or image to display on your dashboard.
Embedded Content - Display external media, articles, or content directly in your dashboard.