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Jacinda Espinosa
mEmployee
Jacinda EspinosamEmployee

Explore: Keyword Search and Boolean Syntax UpdatesExplore Update

Quality of life improvements for users creating Explore searches What is it, and what’s the value?Keyword search: Save time by easily modifying your keyword searches with new keyboard navigation and drag-and-drop. Improved keyboard navigation ⌨️ Tab on keyboard to move left to right between boxes Shift + Tab to move right to left Use arrow keys to shift through dropdown options (i.e. company search) Delete inputs with backspace Improved mouse interaction 🖱️ Drag and drop inputs between boxes Inputs have “remove” as an immediate action Improved responsive behavior 🤏 The UI can be used on narrow screens Better adapts to available space Boolean syntax: Write boolean faster with the new ability to add an OR with an operator. Previously, you needed to specify the operator for each phrase. It’s now possible to write OR within an operator For example, the old syntax  ingress:“Solar energy” OR ingress:“Solar power” OR ingress:“Photovoltaic” OR… can now be entered as

583
Sandyreyes
Influencer
1 month ago
Margot
mEmployee
MargotmEmployee
published in Boolean Wizards Academy Group

Boolean Advanced Practice 2: AuthorPractice

In the course Creating Searches with Boolean: Advanced we reviewed the Boolean operators that can help you find content from journalists. Here is a safe place where you can practice your new knowledge. You can also practice in Explore and test your search to see if you are getting the results you expected. How it works:Pick at least one scenario listed below and create a mock search. Add your search as a reply below. No cheating! Once you post your search, review what other learners have added to see how it compares. We will PM you the answer key Let’s Practice Let’s practice using the author operator.  Scenario 1 👵Find documents written by the journalist Mike Hale that mention Star Wars or Lord of the Rings.  Scenario 2 🍔Find documents about the company McDonald's that are written by at least one of the following journalists: Isabella Simonetti, Vivian Giang, or Stephen Gandel. Scenario 3 ✈Find documents that mention Delta Airlines and supply chain that are written by the journalist

2268
BarBell24
Influencer
1 month ago
kelly.bebenek
mEmployee
kelly.bebenekmEmployee

Explore, Monitor, Analyze: AI TaggingUniversal Solutions Update

Supercharge your media monitoring with an advanced tagging experience powered by machine learning! What is it? What’s the value?  How does it work?  Notes and limitations FAQs What is it?Our new content tagging experience leverages AI Large Language Models (LLMs) to suggest content categories based on the document content. Wherever you can find a universal content stream including Explore, Analyze, and Monitor, you can now tag your content with AI-powered suggestions based on existing tags. Internal Meltwater note: AI tags are being rolled out in 10% increments to all Monitor, Explore, and Analyze content streams over a period of two days. All users are expected to see AI tags by the end of Friday, July 14. What’s the value? For users tasked with media monitoring, tags allow you to categorize content based on outcome, need, destination, or campaign type. Spend less time processing, and more time analyzing and actioning your content. After you’ve tagged content with your own tags, the s

2132
BarBell24
Influencer
1 month ago
WhitneyWilliams
mEmployee
WhitneyWilliamsmEmployee

Check out the New Creating Newsletters with Meltwater Coursemacademy update

ICYMI we've just given our Newsletter tool a major glow-up! Newsletters now has a fresh and modern design, more intuitive workflow, modern layouts, advanced editing capabilities, extensive customization tools, and branding options that you can create and manage effortlessly.   Enroll in our brand new Creating Newsletters with Meltwater course to learn how to streamline and enhance your “daily clips” or “weekly media highlights” emails with our new and improved Newsletters.  Course Highlights: 🖋  Creating a branded newsletter that will help streamline your workflow and impress your stakeholders.    Utilizing the two types of newsletters, manual and automated.   Selecting content that fits the interests and needs of your stakeholders.  Viewing newsletter analytics to see how well your audience connects with your content, helping you enhance your communication strategy over time.   🌟 Enroll Now: Creating Newsletters with Meltwater 🌟 Need additional resources? Check out the Newsletter P

634
BarBell24
Influencer
1 month ago
Gloria Imevbore
#ExpertWithInsights
Gloria Imevbore#ExpertWithInsights
published in #ExpertsWithInsights

5 Key Brand Strategies for Adoption in 2024#ExpertsWithInsights

In recent years, the branding landscape has undergone a significant shift, marked by the gradual growth of trends such as digital technology, influencer marketing, environmental consciousness, and sudden disruptions in the form of artificial intelligence and other technological advancements. For brands, the choice is clear: innovate and adapt, or risk becoming irrelevant. While this may sound challenging, even frightening, I personally find it exciting. This situation provides creative brand and marketing professionals with the opportunity to do things differently, experiment with creativity, and play in new areas of innovation. Here I’ll be sharing my top five favorite trends in brand strategy shaping the branding landscape in 2024, according to industry experts. This year sees artificial intelligence strengthening its influence on the industry, as well as increased emphasis on authenticity, personalization, and influencer marketing. Let’s explore the implications of each, and how bra

879
BarBell24
Influencer
1 month ago
WhitneyWilliams
mEmployee
WhitneyWilliamsmEmployee

Unlock Your PR Potential: Master Meltwater's Upgraded Media Relations FeaturesmAcademy Update

In today's media landscape, newsrooms are often understaffed while journalists are stretched thin. Amidst the noise of six PR professionals to every journalist, the key to successful media outreach is more than just volume—it's relevance and timing.Generic Pitches Can Hurt More Than HelpWe understand that poorly targeted emails with generic copy don't just get ignored; they can actually tarnish your brand's reputation. That's why we're doubling down on helping you create meaningful, personalized interactions that resonate with journalists.Introducing Meltwater's Revamped Media Relations PlatformWe've redefined our platform from a simple media contact database to an advanced system of record for PR professionals. Imagine a CRM but designed specifically for the PR world. Here's how we're innovating to make your PR campaigns more effective:Context-Rich Journalist Profiles: Dive into past articles and social media activity to understand a journalist's interests and coverage focus.  Full Em

563
BarBell24
Influencer
1 month ago
Jacinda Espinosa
mEmployee
Jacinda EspinosamEmployee

Author Segments: Baseline Search in CompareAuthor Segments Update

Announcing two new baseline types for author comparison in Author Segments dashboards What is it?Two new baseline search options in the Compare dashboard builder:Country baseline (example: Argentina) 🌎 Segment baseline (example: baseball) ⚾️ What’s the value?Unlock richer insights and make better decisions with Country and Segment baseline options.Comprehensive Comparison: Seamlessly compare up to five countries or segments side-by-side, or explore the overlap and differences between two selections Tailored Analysis: Customize and filter data for comparison for more informed decisions. Learn more in the Help Center:User Guide: Author Segments

201
BarBell24
Influencer
1 month ago
Jacinda Espinosa
mEmployee
Jacinda EspinosamEmployee
posted in Boolean Wizards Academy Group

Can You Help a Boolean Noob Track AI News? 🙇

Happy Friday, Boolean Wizards! 🧙 (or Saturday, as the case may be)  Are you versed in setting up boolean queries to monitor industry news? Want to flex your skills with a little pre-weekend brain teaser?Head over to our AI Discussion board and critique the slapdash boolean string I (a bonafide boolean noob) wrote to help stay on top of the latest AI news - or share your own 🚀 Join the conversation at the link below! 👇  

1
BarBell24
Influencer
1 month ago
Zach_Lepard
mEmployee
Zach_Lepard

Influencer Marketing: February Office HoursAnnouncement

We’re excited to announce the topic for our February Influencer Marketing Office Hours: Managing E-Commerce in Klear  This month’s session will focus on everything related to managing e-commerce in Klear. If you have questions about activating your campaign, e-commerce functionality such as sending coupon codes or product gifting, or managing and communicating with your influencers this session is for you!  This session provides a structured and interactive learning opportunity that will allow you to ask questions, gain learnings from others, and provide a monthly refresh on best practices within the platform.  APAC Event Details:  Date: February 27th, 2024 Time: 11:00 am AEDT Topic: Managing E-Commerce in Klear Event Page: Register Here  AMER & AMEA Event Details: 📅 Date: February 28th, 2024 ⏰Time: 11:00 am EST 🎤Topic: Managing E-Commerce in Klear📍 Event Page: Register Here  Event Description:This is your opportunity to receive expert guidance, ask questions, and gain insights

803
Sandyreyes
Influencer
1 month ago

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