Product Workshop: AI Prompt Writing for Communications & Marketing Professionals

In an era where AI is reshaping the way we work, the key to unlocking its full potential lies in the ability to craft clear, strategic, and effective prompts. This session will equip PR and marketing professionals with the skills to write AI prompts that drive valuable, actionable insights—transforming content creation, media monitoring, competitive analysis, and campaign ideation.

What You'll Learn:

• The Role of AI Prompting in Communications & Marketing
• Types of AI Prompts for PR & Communications Use Cases
• Best Practices for Structuring AI Prompts
• Live Demonstration & Hands-On Exercises
• Common Pitfalls & How to Improve Results

Why Attend?

This session is designed for communications and marketing professionals looking to confidently integrate AI into their workflows. Whether you’re generating content, analyzing trends, or monitoring media, mastering AI prompts will elevate your efficiency, creativity, and strategic impact.