Product Updates

To match the width of Classic Newsletters, we’ve extended the width of all new Newsletters to 800px 🙌This update applies to new templates only.   Learn more in the Help Center:Customizing Your Newsletter Template

  Brand Analytics with Tab-Level AI InsightsWhen monitoring brand performance, it’s easy to get lost in data and miss critical insights 🫣Brand Analytics simplifies this by offering a user-friendly framework that highlights key metrics like volume, narrative, sentiment, and engagement.With Tab-Level AI Insights and easy-to-share reports, you can quickly spot strengths and weaknesses, make real-time adjustments, and improve decision making efficiency 🙌   But you don’t have to take my word for it - learn more in the Help Center:Explore: Brand Analytics with Tab-Level AI Insights Drill into Engagement MetricsThis new feature shows you filtered mentions based on a document’s engagement. To use this feature, click on a mention’s engagement metric, and a content stream will pop out on the right side with all engagements for easy review.  This enables you to quickly get a closer look at the actual content behind the engagement on a specific post or article, without any advanced boolean knowledge 🙌 Learn more in the Help Center:Getting Started with Social Media Monitoring Author List Limit Increased to 25,000This update increases the limit on authors on Author Lists from 5k to 25k! 🙌  Learn more in the Help Center:Using the Author Lists Filter in Explore  

Save time and optimize your strategy by measuring performance across paid, earned, and owned media - all on one dashboard!The PEO Dashboard is now available to all customers, and separates metrics by paid earned and owned content - unlike the legacy version, which only shows the total - giving you more detailed insights per content type.Social Dashboards let you add multiple report types and customize your view with drag-and-drop and resizing options, customizations that are not available in legacy dashboards. The PEO Dashboard supports the following inputs:Paid: Facebook Instagram Owned: Facebook Instagram LinkedIn YouTube Twitter TikTok Earned Explore searches (excludes Broadcast data)     Learn more in the Help Center:Getting Started with Measure

Challenged with reporting on your brand’s earned media via static PDF? Great news, everyone - we’re combining the convenience of exported reports with the dynamic data visualizations of Dashboards!Empower your stakeholders with more informative reports by sharing a dynamic link. When accessing the report URL, they’ll be able to:Hover over chart visualizations for a more detailed list of how many mentions are in the chart Click to expand a list view of the coverage highlighted, and click again to navigate to the article Click on spikes in coverage to see up to 25 mentions associated with that time period What’s more, views of dynamic links don’t provide edit access, so you can share easily with stakeholders (even if they don’t have a Meltwater login) and rest easy knowing that your carefully build Dashboards are safe from unwanted edits!  Learn more in the Help Center:Getting Started with Analyze

 Are you new to Meltwater and eager to unlock the full potential of our platform? Join our New to Meltwater User Group—your central hub for onboarding resources, support, and community connections! Why Join? Gain clear insights into how our onboarding process works, ensuring you have all the guidance you need. Access all essential tools and information in one convenient location. Receive personalized assistance from our dedicated team, so nothing falls through the cracks. Connect with other Meltwater users just learning to share experiences and insights. Benefit from exclusive CSM office hours, workshops and resources to keep you informed and ahead of the curve. What content will I find? We have six featured posts to get you going: Start Here - Learn How to Set Up Your Account Kickstart your Meltwater journey with step-by-step guidance on setting up your account. Step 1: Create a  Search Learn the first essential step, creating a Brand or Reputation Search. This forms the basis for everything else you'll do within the platform. We'll guide you through setting up three key components in less than 15 minutes. Don't worry—you can revisit these steps anytime! Step 2: Start Monitoring Your Brand with Alerts and Daily Digests Learn how to use Meltwater to stay ahead of the conversation by setting up alerts and daily digests. Step 3: Create a Dashboard Learn how to visualize your success by creating a presentation-ready report showcasing your brand's media coverage. Support - How to Get Your Questions Answered Discover the various support channels available to ensure your questions are answered promptly. The Fast Track to Learning Meltwater Learn how to harness all that Meltwater can do for you through our fast-track training program 4 week program. Where do I find it? To find the New to Meltwater User Group, click on User Groups in the Top Navigation (check out screenshot above) Stay Updated! Each month, we'll post new product workshops and additional resources to assist you on your journey with us. Who Can Join? The group is open to everyone! Whether you're brand new to Meltwater or simply need a refresher, you're welcome to join and benefit from a wealth of resources and community support. Ready to Elevate Your Meltwater Experience? Don't miss out on this opportunity to maximize your use of Meltwater. Join the New to Meltwater User Group today and take the first step toward becoming a Meltwater pro!

Now you can use Estimated Views as a metric in Coverage Reports (instead of Reach) for a more realistic measurement of earned media impact 🙌 While potential reach is used by many to measure article impact, some find Estimated Views more accurate when benchmarking over time.Build trusted reports: Coverage measured with Estimated Views can provide more accuracy when reporting (instead of potential reach) Customize in report setup: When building new Coverage reports, the Estimated Views metric will appear as an option when selecting the search Click the Content Stream to see all articles: Estimated Views will be featured as a metric on all articles when using the Content Stream insight   Learn more in the Help Center:Meltwater: Estimated Views

We have a big week for Klear with three updates to help you work with all your influencers more easily 💎Read on for more about:Create Campaign Assets for Influencers Without a Klear Account Sending Tracking Links and Codes Without Creating a Klear Account Sending Gifts to Influencers Without Creating a Klear Account Learn more in the Help Center Centralized Connect Inbox Learn more in the Help Center Summary Row in My Influencers Learn more in the Help Center   Create Campaign Assets for Influencers Without a Klear AccountNow you can create, send, and track campaign assets for influencers in campaigns who haven’t been invited or created a Klear account, including:Send Gift Send Tracking Link Send Coupon Code Sending Tracking Links and Codes Without Creating a Klear AccountCreate tracking links and coupon codes for influencers in campaigns who haven’t been invited or created a Klear account. This way you can stil track activity from these assets in campaigns.  Sending Gifts to Influencers Without Creating a Klear AccountFacilitate product gifting by creating an order for influencers in your campaign who haven’t been invited or haven’t created a Klear account. Through this method you can designate the specific product(s) to send to an individual influencer, rather than offering a collection for them to choose from.   Learn more in the Help CenterCreating and Sending Campaign Assets to Influencers Without a Klear Account  Centralized Connect InboxKlear’s Centralized Connect Inbox is an all-in-one space that allows you to respond, send new message, and take action across all interactions within your network. Instead of juggling multiple platforms, use one centralized inbox for Klear messages, campaign messages, mass emails, and more.Access your entire conversation history and influencer profile information, so you’ll always have the context needed to personalize your messages. The interface seamlessly integrates with the Connect feature in campaigns to ensure a familiar and intuitive experience.The Centralized Connect Inbox also lets you perform key campaign actions directly, such as sending one-off agreements, coupon codes, gifts, and more. Everything you need is right at your fingertips!  Learn more in the Help CenterConnect Inbox: Managing Your Influencer Communications & Interactions  Summary Row in My InfluencersA summary row has been added to the top of the grid view list, showing the aggregated or average metrics for the available columns you have displayed within the grid view (ex.: Aggregated campaign engagements, average Instagram age, etc.)  Learn more in the Help CenterManaging Your Influencer Network

Previously, profiles showed only sources where the contact was officially employed, but now contact profiles in Media Relations will display all sources* where a contact has contributed, even if they aren’t listed as staff on those sources! Determine at a glance if they’re a good fit for your story and personalize your outreach ✨ *Sources are publishing entities based on news articles and other content available in Meltwater.   Learn more in the Help Center:Media Relations: Profile Types and Contact Roles

Last week, we shared the latest Facebook taketh away news; but this week, the Facebook news giveth! Now, track how many people want to see your brand’s content with Facebook follower metrics.Three new metrics have been added to your Facebook insights:Total Followers: The number of Facebook followers as of the last day of the selected time period Net Followers: The number of new audience members gained minus the audience members lost. Follower Growth: Visualization of the total and net numbers of followers over the selected time period.  What’s the difference between Fans (page Likes) and Followers?Fans: shows how many users Liked the page. Liking a Facebook page automatically follows the page, and publicly shows support in a user’s About section. Followers: shows how many users followed the page. Following a Facebook page does not automatically Like the page, but is a key metric because it indicates how many people are genuinely interested in seeing a brand’s content, as users will get page updates and posts from that brand’s page in their feed. Many brands have more page followers than page fans, so tracking “fans” alone is not a true indication of a brand’s reach and how many users want to see that brand’s content. Learn more in the Help CenterMeasure: Facebook Analytics

Now it’s even easier to understand the metrics in your Klear Campaign!We are excited to share a brand-new Help Center article for Klear Campaigns that consolidates all the essential metrics you need for in-depth campaign analysis. This includes a detailed overview of performance indicators, making tracking and evaluating influencer campaigns easier than ever.Check it out on our Help Center - Klear Campaign Metrics

Since the launch of the new Explore Homepage in July, we’ve received feedback from many of you that you haven’t been able to create Combined Searches quite as easily as before the AI Search Assistant took its place on the Explore homepage. With this in mind, our team has added a ➕ dropdown menu to the list of searches on the homepage to make it easy to create the different search types. You can also access this same shortcut when creating a new search from within a query in Explore. The shortcut can be found by clicking the Actions dropdown, and selecting the arrow next to New search, allowing you to choose between Keyword, Advanced, and Combined search.   If you open a saved combined search, you will still see the combined search interface. Learn more in the Help Center:Getting Started with Explore Combined Searches in Explore

See which contacts are engaged and who needs more personalization to improve your outreach with individual open rates! 🎉 You can now view open rates on a contact’s profile, media contact preview, and in the journalists tables in Media Lists.Previously, open rates were only available for media lists, which could leave you guessing which contacts were truly engaged. Now, with contact-level open rates, you can see right away whose attention your outreach grabs for future targeting to build real relationships and get more earned media, and which journalists aren’t engaged and might need more personalization in future outreaches.    Learn more in the Help Center:Using Email Engagement Metrics to Improve and Drive Performance

Meta has announced that several Facebook insights will be deprecated starting September 16th, 2024, as part of their new Page experience rollout, which aims to phase out outdated, inconsistent metrics that have become difficult to maintain. These changes will affect reporting across platforms that use Meta’s APIs, including Meltwater. Click here to read Meta’s announcement.What This Means for YouStarting September 16th, the deprecated metrics will no longer appear in reports generated through our platform. If you have a saved dashboard that has these metrics, they will remain visible, but no new data will populate. You can keep these to have historical data or edit your saved dashboard to remove the insights.​​​​We understand how important detailed metrics are for your social media strategies, and while Meta is retiring these specific data points, our dashboard reports still offer deep insights at both the page and post level. In July, we added five new Facebook metrics to Measure, and we’ll be adding more soon. Does This Impact All Users?Yes. These changes affect all platforms that rely on Meta’s APIs, not just ours. We’re actively working with Meta to stay informed about these deprecations and will continue to update our Measure library with new insights they introduce.Stay tuned for more updates as we continue adapting our analytics to provide you with the best reporting solutions. List of Facebook Insights Being Deprecated from Social DashboardsAge Breakdown Gender Breakdown Post Engaged Users Page Post Link Clicks Video views for carousel posts* (this was not listed in the deprecation but we’ve had reports that it’s missing – we’ve reached out to Facebook for clarification) Note: Meta is removing organic post impressions and organic post reach, however, Meltwater will continue to provide these key metrics by calculating the difference between total impressions and paid impressions, as well as total reach and paid reach. ​​​​​ List of Facebook Insights Being Deprecated from Legacy DashboardsPage Post Link Clicks Video views for carousel posts* (this was not listed in the deprecation but we’ve had reports that it’s missing – we’ve reached out to Facebook for clarification)  Organic post impressions from How was the breakdown of your total impressions? What demographics are you reaching? When is your audience online? Learn more in the Help CenterMeasure: Facebook Analytics: Current overview of all metrics used in the Facebook dashboards

Ready to sharpen your Meltwater skills and stay ahead of the curve? Due to exciting product updates we have revamped our most popular product courses. These courses are designed to help you get the most out of your Meltwater experience - whether you’re into Media Monitoring or Social Listening.  Here’s what’s new: Media Monitoring with Explore: Foundations Media Monitoring with Explore: Advanced Social Listening with Explore: Foundations Social Listening with Explore: Advanced From understanding the basics to learning cutting-edge strategies, we’ve got you covered. After completing these course, you’ll be able to:  ✅ Leverage AI to create brand searches✅ Research news and social conversations with ease✅ Share critical insights and reports with your team…and much more! Ready to level up? Dive into these courses and get ahead in your field today. More exciting course revamps are coming soon! 

Three new updates for Klear this week, starting September off with a bang! 💥Edit Campaign Post Metrics Learn more in the Help Center: YouTube Search by Handle Learn more in the Help Center: Improved Instagram Collab Reporting Edit Campaign Post MetricsUse the new Edit Metrics option to manually update campaign post metrics with any performance data captured outside of Klear. Manually edited metrics override Klear captured results, and reflect the new data across Measure dashboards in Campaigns, as well as in single campaign reports and exports.Accessing performance data for some posts (especially Instagram Stories) can be challenger when influencer authentication is required. Klear’s True Reach provides an overview of performance when authentication isn’t possible, but in some cases you may still request screenshots from influencers to measure success. The ability to edit campaign metrics allows your team to manage your data in one convenient place, and allows you to capture the metrics that matter most to you.   Learn more in the Help Center:Klear: Edit Campaign Post Metrics  YouTube Search by HandleYou can now search for and manage YouTube influencer profiles using their handle instead of only by channel ID. This update simplifies discovery, streamlines account management, and improves accuracy by allowing you to find and manage YouTubers by their handles that are typically far simpler and more user-friendly than complex channel IDs ✨  Learn more in the Help Center:Discover New Influencers in Klear’s Database Managing Your Influencer Network  Improved Instagram Collab ReportingNow you can track and measure Instagram Collab posts in Campaigns, even when you are not the designated post owner.Instagram Collabs are co-authored by multiple accounts, but there is always one designated “owner” of the post. Previously, Klear could only track these posts if the owner was a campaign member, but now it’s possible to track all your Instagram Collabs 🙌As long as the following criteria are met, Instagram Collab posts will be captured automatically without having to add your brand as a campaign member:Your Instagram Business Account is authenticated in Klear. To do this, go to the integrations tab in your account settings and follow the setup steps to connect. The influencer you are collaborating with is added as a member of the campaign. (See Collaborating on Campaigns) The Collab post includes the tracking keyword in your campaign (See What Content Klear Automatically Captures) Once these criteria are met, the post and corresponding metrics will appear in your campaign Measure dashboard!  

Based on feedback from our Premium Content subscribers, our team has created a Premium Content Limit Banner to inform you when you’re approaching your Premium Content limit. This keeps you informed about where you stand, and you can get back to understanding and actioning the articles!This banner:Helps with tracking of Premium content consumption Is especially helpful for those with multiple team members reading articles in Meltwater Empowers you with awareness before you reach your account limit When your monthly Premium Content limit is 10 documents away from hitting the limit, a banner will appear across the top of all pages in the app. This banner can be dismissed by clicking Don’t show again. When your monthly Premium Content limit is reached, a banner will appear across the top of all pages in the app to let you know. This banner can also be dismissed by clicking Don’t show again.  Read more in the Help Center:Dow Jones Content in Your Search Results

The latest Engage update has made it even easier and quicker to schedule your posts: simply hover over a calendar time slot to create a post - no need to remember or manually enter dates and times!Time slots are on the hour (e.g. 11am, 12pm, 1pm, etc.) These slots must be scheduled at least 15 minutes in advance (e.g. you cannot schedule an 11am post at 10:50am) Click the wrong time? No problem! The time slot can be edited when creating the post   Learn more in the Help Center:How to Create a New Social Post in Publish

Now it’s even easier to find the product help you need in one convenient location (spoiler alert: you’re already here!) The same live chat widget you know and love from the Meltwater app is available directly in mCommunity 🙌To connect directly with our support team:Click the chat bubble at the bottom right corner of the screen Select Send us a message Follow the prompts and get the help you’re looking for!  You can also still always open a support ticket by sending an email to support@meltwater.com  

The new Demographics tab in Monitor (Klear’s hub for competitive influencer intelligence) gives you a klear view of the audiences your competitors are reaching 😉All metrics are multi-brand compatible and can be displayed in a graph or table view to get you the info you need, the way you want it 🙌The new demographic metrics help you verify target markets, discover new opportunities to sharpen your influencer strategy, and stay ahead in your niche. Metrics include:Gender and age: aggregated influencer audience demographics metrics Countries: the countries where the audiences of influencers who mention the selected brand(s) are located Influence: the influence tiers of the audiences of the influencers who mention the selected brand(s) Interests: the topics of interest to the audiences of the influencers who mention the selected brand(s) Brand Mentions: the brands being talked about by the audiences of the influencers who mention the selected brand(s) The Demographics tab also features the ability to toggle between graph and table visualizations.  Note: there will be some variation in charts and displays if you are looking at a single brand vs. comparing multiple brands. Single brand view:  Learn more in the Help CenterKlear: Competitive Intelligence (Monitor)

This bundled release includes a new Content Stream Insight, plus a number of highly-requested improvements for the Highlighted Coverage Insight - helping you take your Coverage Reports to the next level 💪Content Stream Insight Highlighted Coverage Insight Improvements  Content Stream InsightHighly requested by Classic Dashboard users, the insight allows you to display a scrollable article stream directly in your dashboard. This insight can be accessed in any Report Template, and features the same customization options as the Highlighted Coverage Insight.   Highlighted Coverage Insight ImprovementsWe’ve improved the Highlighted Coverage section available by default in Coverage Reports and to add into any Report Template 📊​​​​​Real time editing: Hover over an article or post, then click “X” to remove it When you remove an article/post from the Select Mentions view, the dashboard preview updates in real time  Image placeholders: We’ve improved the visual appearance of articles and posts without a default image  Unique articles or duplicates: ​​​​​​​By default, only unique (original) articles are shown To include duplicate or similar articles, select them in the content stream Include match phrase: ​​​​​​​The Insight will include the matched keyword/phrase Better understand at a glance why an article/post is in your report More articles in Coverage Reports:  The Highlighted Coverage Insight now supports up to 100 articles (previously 10) Social Sorting: ​​​​​​​The Social section is now sorted by Engagement (instead of reach) Compact view: ​​​​​​​Customize your display to fit more mentions in your Dashboard   

The workflow for connecting owned social accounts to Meltwater Engage has been upgraded for a more seamless process 🙌 The new flow features a single page for viewing and making connections, along with support for bulk connecting social accounts.   The Owned Connections page now also includes a Filter option, to allow you to easily view your connections by status: How does it work?The new workflow for connecting social accounts in Engage can be found in two ways:When a user with Engage access attempts to load any area of Engage (i.e. Publish, Conversations, Measure) without a social account connected, they will automatically enter the connection workflow to connect at least one social channel before gaining access to any Engage modules. note: you will be unable to access any area of Engage until at least one social profile is connected When clicking the Add account button next to any social channel on the Owned Connections tab of the Social Connections page. When you enter the connection workflow, connected social accounts by channel will be displayed to the right, with the total number of connections allowed for the Meltwater account at the top. Click the Connect button on the channel you would like to connect. You can bulk select and connect as many profiles per channel as you like.Once you have connected all profiles for each social channel you choose, click Next in the bottom right hand corner of the screen to assign permissions. In the Assign permissions step, you will see all connected social profiles to the left and users to the right. You can set desired permissions for each individual user for each connected social profile, and click Save in the bottom right.    Learn more in the Help CenterEngage Onboarding Workflow: Connecting Your Owned Social Connections (full detailed walkthrough)

Centralized Connect InboxKlear’s Centralized Connect Inbox unifies all influencer interactions into a single source. This all-in-one space allows you to respond, send new messages, and take action across all interactions within your network. Instead of juggling multiple platforms, you now have one centralized inbox for all things Klear: messages, campaign messages, emails, mass emails, and more.With the Centralized Connect Inbox, you can easily access your entire conversation history and influencer profile information, so you’ll always have the context needed to personalize your messages. The interface is designed to seamlessly integrate with the Connect feature in campaigns, ensuring a familiar and intuitive experience.  Wherever you are in Klear, clicking on the paper airplane at the top right will get you there instantly.     Add a Missing Brand to Monitor Using Their Instagram HandleMonitor is Klear’s new go-to hub for competitive influencer intelligence. Compare influencer investment, performance metrics, content themes, and audience insights across key players in your space. Gain insights to understand your position, learn from competitors, and refine your strategy for better results.  Your Competitive Intelligence reach just got bigger 🙌 when adding brands to a Landscape in Monitor, if the brand does not appear in the dropdown, you can add it by typing the brand’s Instagram handle and clicking “Add [handle] as a brand”. It will be available in Monitor ~1 hour after it has been added this way.  Learn More In the Help CenterKlear: Competitive Intelligence (Monitor)

Measure: Post Metrics Breakdown Insight in Social DashboardsTrack and benchmark performance over time with aggregated totals for post-level metrics.  This new Insight allows you to compare metrics to the previous comparable reporting period, and is now available for Measure’s cross-channel and social channel-specific overview templates.  Learn more in the Help Center:Getting Started with Measure  Publish: Scaling Post PreviewsNow post previews will scale based on a video’s aspect ratio, giving you a more accurate picture of what the actual post will look like. 🙌 Learn more in the Help Center:Publish: All-in-One Tab

We’ve updated how social media posts are displayed in Newsletters to help make them clearer and easier to use. This post will get you up to date on what’s changed. Previously, social media posts showed the same text in both the title and the body, which led to long blocks of redundant text, particularly with lengthy posts from platforms like Facebook and Instagram. This could make newsletters look cluttered and harder to read.The new display features:No more redundant titles: Social media posts now will only show the key sentence without repeating it as a title. This avoids clutter, and makes the content cleaner and easier to read. Clickable links: To view the full post, recipients can click the link labeled “Click to view full post.” This makes the full post accessible if they choose. Show more / less: For longer posts (like those on Instagram or Facebook) you can expand the text using the “Show More” option, and collapse it using “Show Less.” This allows you to view the content according to your preference. Pro tips:Customization options: Want to adjust the look of your “Click to view full post” link? This is available in the template settings, and helps differentiate social media posts from traditional media coverage. To customize this link: Go to the social media section of your template Adjust the headline and hit sentence settings Save your changes Best experience: Group social media content separately from traditional media like online, print, and broadcast. Ensure the hit sentence is toggled ON for social media sections to see the content. Have questions? Need help? Don’t hesitate to reach out to our product support team using the live chat widget in Meltwater or by sending an email to help@meltwater.com.  Note: this change will only apply to users sending Newsletters using the new Newsletters experience. If you are using legacy Newsletters, you will not notice any change to your Newsletters. 

We are thrilled to introduce a new learning resource from mAcademy designed to help you learn faster and apply your knowledge more effectively. Recognizing that traditional certifications aren't for everyone, we've developed use case-focused, just-in-time toolkits with microlearning videos. What Are Digital Use Case Toolkits?These toolkits are tailored to your specific needs, offering focused, bite-sized learning modules that you can access exactly when you need them. Available toolkits include:Brand Monitoring - Just Launched! Industry Monitoring - Coming Soon! Crisis/Risk Management - Coming Soon! Campaign Monitoring - Coming Soon! Competitive Benchmarking - Coming Soon! Emerging Trend Monitoring - Coming Soon! Influencer Marketing - Coming Soon! Social Media Management - Coming Soon! How They Benefit YouEach toolkit offers practical, step-by-step videos to help you set up searches for specific use cases. Once your search is saved, the toolkit guides you through unlocking additional features like alerts, dashboards, and newsletters. Each step is accompanied by a concise how-to video, a detailed guide, or industry thought leadership on the use case. This content is designed to be available exactly when you need it, and you can easily reference it repeatedly for ongoing support and learning. Get Started with Brand MonitoringWe’re excited to announce that our first toolkit, focused on Brand and Reputation Monitoring, is now available. This toolkit will guide you in creating a comprehensive brand search, laying the groundwork for utilizing Meltwater's other products like Digest, Monitor, and Newsletter. Starting with brand monitoring makes it easier to build any other type of search use case, unlocking the full potential of our platform. New use cases will be updated each month. How to Access The mAcademy Home Page has a new section:or Click  Brand & Reputation Monitoring.  We hope these toolkits enhance your experience with our platform, providing you with the right knowledge at the right time to achieve your goals. Thank you for being a valued member of our community!