We are thrilled to introduce a new learning resource from mAcademy designed to help you learn faster and apply your knowledge more effectively. Recognizing that traditional certifications aren't for everyone, we've developed use case-focused, just-in-time toolkits with microlearning videos.
What Are Digital Use Case Toolkits?
These toolkits are tailored to your specific needs, offering focused, bite-sized learning modules that you can access exactly when you need them. Available toolkits include:
- Brand Monitoring - Just Launched!
- Industry Monitoring - Coming Soon!
- Crisis/Risk Management - Coming Soon!
- Campaign Monitoring - Coming Soon!
- Competitive Benchmarking - Coming Soon!
- Emerging Trend Monitoring - Coming Soon!
- Influencer Marketing - Coming Soon!
- Social Media Management - Coming Soon!
How They Benefit You
Each toolkit offers practical, step-by-step videos to help you set up searches for specific use cases. Once your search is saved, the toolkit guides you through unlocking additional features like alerts, dashboards, and newsletters. Each step is accompanied by a concise how-to video, a detailed guide, or industry thought leadership on the use case. This content is designed to be available exactly when you need it, and you can easily reference it repeatedly for ongoing support and learning.
Get Started with Brand Monitoring
We’re excited to announce that our first toolkit, focused on Brand and Reputation Monitoring, is now available. This toolkit will guide you in creating a comprehensive brand search, laying the groundwork for utilizing Meltwater's other products like Digest, Monitor, and Newsletter. Starting with brand monitoring makes it easier to build any other type of search use case, unlocking the full potential of our platform. New use cases will be updated each month.
How to Access
The mAcademy Home Page has a new section:
or Click Brand & Reputation Monitoring.
We hope these toolkits enhance your experience with our platform, providing you with the right knowledge at the right time to achieve your goals. Thank you for being a valued member of our community!