Connect your email into your Meltwater profile, see pitch status at-a-glance, and make more informed decisions about your media outreach.
What is it?
In Collaborative Inbox, now available for Media Relations users, you’ll be able to connect your email into your Meltwater account. With an integrated email, journalist contacts in Media Relations will show a pitch status once you’ve interacted with them. With this release, you’ll be able to see your team’s interaction history for a contact, and reply directly in a shared thread.
What’s the value?
Our Journalist Profiles are designed to help you infer what actions need to be taken, by surfacing whether the content creator or journalist has been pitched by your team member, and how recently they were pitched. Reducing the need to get time on the calendar for repetitive campaign check-ins.
Relationship management: Enable teams to collaborate and make more informed decisions by automatically tracking interactions with members of the media.
Improved Workflows: See mass distribution or individual emails from a Contact Profile, whether you or someone else in your team sent it. Preventing the dreaded duplicate pitch!
️ Coaching and professional development: Help your staff grow by identifying successful pitching approach or campaign management strategies, removing the need to BCC for visibility.
Learn more in the Help Center: Media Relations: Collaborative Inbox - Powered through Email Integration
