These two Analyze updates help you deliver beautiful and insightful reports for C-level teams:
Introducing Dashboards
Previously known as Custom Dashboards, we’re now combining the best of our earned media analytics into one build-your-own dashboard!
What is it?
Unlock earned media analytics with Dashboards – your all-in-one solution to monitor, understand, and report on your brand initiatives, with industry-standard metrics and consistent data transparency.
We’re introducing two options for building dashboards to fit your intended use case - daily interactive dashboards, and stylized dashboard reports.
- Dashboard Layout helps you build an at-a-glance overview of your chosen KPIs. Use it for quick and easy measuring, and analyzing of your active PR efforts.
- Report Layout is your place to build an organized view of your metrics in a collection of slides - these can be shared as PDF, PPT, Google slides, or a Shareable Link.
What’s the value?
By combining an interactive daily workspace and the flexibility for external presentations, we’re making the journey more complete in Dashboards, ensuring accuracy and predictability in the final result's content and design. These updates will enable you to:
- Showcase the metrics that C-level teams expect. Improved transparency in KPI tracking can build confidence in effective attribution of PR results.
- Save time in creating reports that mirror exactly what you see in the platform. A greater level of control over the data in the dashboard, to demonstrate meaningful impact and trust the data you’re presenting.
- Quickly & easily showcase earned media wins, with benchmarked reporting for continuous narratives. Establish a streamlined, repeatable workflow with new Dashboards.
Learn more in the Help Center:
Social Reach Insights Bundle
Unlock social reach analytics in your Dashboard view for a more complete brand overview.
What is it?
Introducing three new insights now available in Dashboards:
- Social Reach by Source
- Social Reach Trend
- Top Posters by Social Reach
What’s the value?
Understand the impact of social posts in your Dashboards to compare post reach with other metrics in one view.
- Use Social Reach Trend by Source Type to identify the size of a potential audience split out by sources.
- For a list of the most prominent social profiles posting about a brand, industry, or competitor, use Top Posters by Social Reach
- Leverage Social Reach Trend to compare Social Reach for one or more inputs over time.
Screenshots:
