Introducing a new delivery method to receive your Meltwater Alerts - a Generic Webhook!
What is it?
- Nearly all organizations use some form of a collaboration tool to conduct business. Meltwater has supported direct integrations with Slack, Microsoft Teams, and DingTalk. But what if you don’t use one of these messaging services? Are you able to receive alerts as well? Yes! Meltwater has taken the next step in our integration plans - a Generic Webhook.
- A webhook in web development is a method of augmenting or altering the behavior of a web page or web application with custom callbacks. To simplify, it’s how one app can send an automated message to another app. In this instance, it allows Meltwater to send Smart Alerts to other apps. Using an automation platform such as Zapier, Make, or IFTT (If This Than That), you can connect to Discord, Google Chat, and many more! Using the generic webhook, also allows you to have the ability to receive alerts directly to an API (configuration required).
What's the value?
By enabling this integration right from within Meltwater, you can now receive automated, AI-powered alerts sent directly to your preferred channels. Having a centralized channel with all Alerts flowing in will allow your team to better collaborate and act on business-critical news, market shifts/trends, and competitive intelligence.
Since there is no limit on either the number of connections or connections per channel, you are able to customize your integrations directly into the channels you are already working in.
To learn more and for step by step instructions, check out our Help Center Article, Set up Alerts with a Generic Webhook Integration.