What is it?
- Import Tags & Custom Variables: Klear has updated the Influencer List Template upload capabilities to include “Tags” and “Custom” fields so all of your relevant data from external sources can be captured and centralized right in your Klear campaigns.
- Customized Product Gifting: Klear now offers a new action allowing you to send influencers different products. Through the “Send Gift” action in Connect for you can designate specific items to offer for each influencer rather than providing the same options for all.
- Influencer Reminders: Klear has launched new automated reminder emails for influencers. The first reminder will be sent 2 days before the due date. If the influencer has missed the deliverable date, a second reminder will be sent the following day.
What's the value?
- Import Tags & Custom Variables: Anything from hobbies, birthdays, or shirt sizes is information you want to hold close to strengthen and streamline your influencer partnerships. Now you won’t have to spend time searching through external files to find what you need. With the new tags and custom fields, you can customize exactly what information you want to be attached to each influencer, and it will be populated in their profile card within the campaign.
- Customized Product Gifting: For one campaign, you might send all influencers the same products, but for others you may have different products better suited to specific influencers. Now, there is a “Send Gift” action in Connect for you to designate specific items to offer for each influencer. Plus, you can revisit this action throughout a campaign to send new products if you are working with an influencer for a longer span of time.
- Influencer Reminders: With so many moving pieces involved with influencer campaigns, it’s easy for some details to get lost in the shuffle. To help manage this process for you, Klear has launched new automated reminder emails for influencers to help keep your campaigns on track!
Learn more and how to use the product updates through the help center articles below:
Influencer Tags & Custom Variables